Social Media Marketing

smm

 

Make No Mistake, Social Media Marketing is Essential To The Future of Business...

 

Here is a Prime Example of How Social Media Marketing (SMM)
is Complimenting Traditional Marketing...

 

In 2009 the Ford Motor Company spent $150 Million Dollars  on Social Media Marketing!
That's 15% of their advertising budget.

 

Ford also spent 85% of their advertising budget on traditional advertising...
TV, Print and Outdoor Advertising!

 

In 2010, The Ford Motor Company Unveiled Their New Explorer Via a Sweepstakes Car Giveaway on Facebook
Instead of the Traditional Autoshow. Car manufacturers typically unveil at auto shows at great expense. In 2010, Ford decided to unveil the Explorer entirely on Facebook. They built a Facebook fan page and promoted it via a sweepstakes Explorer giveaway. The unveil day was extremely busy on the page, with about a dozen videos, live streams, photo collections and tons of traffic. Ford managed to have over 50,000 fans attend the online unveil.

 

They also launched a Ford Focus campaign giving away 100 cars that generated 40 million impressions!

 

BUT...Does Social Media Marketing work for every business...and how can it work for yours?

 

To find out if Social Media Marketing is right for your business, please call Peter Singleton at (403) 214-0222 or request more information below...

 

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