Marketing in Calgary, for the most part, looks very professional. While Calgary websites, that have been designed within the last two years, may look and feel modern, many lack the latest "Conversion" technology. In fact, most websites in Calgary don't generate enough money to pay for their hosting, let alone their design costs or profit. Business owners pay Calgary search engine optimization and social media marketing companies fairly large monthly sums for their websites to rank high on Google and to generate traffic, only to find that they are not getting their true target prospect. Furthermore, they don't know how much business they lose, because they don't track it.
Over the past 10 years, the principals at Accountable Communications (Canada) Inc. have developed a formula to successful marketing, in the proper mediums for your budget, that will generate premeditated, predictable results. We start with strategic copy that gets your target prospect's attention and compels them to read about the benefits of doing business with you and builds enough trust to ultimately convert window shoppers into buyers.
Most web designers start with professional web design or re-design, and when it comes time for adding text, the words used to “sell” your products and services, they ask you to supply the copy. Unless you are a professional copy writer that has written advertisements that have generated results, in the form of clients, chances are your website won’t “sell” very much.
Accountable Communications (Canada) Inc. aka (ACI) has developed an effective marketing plan that starts with a “snapshot” of the current state of your online and offline marketing and goes on to identify some marketing initiatives that we know, through experience, will drastically increase revenues and more importantly, generate greater profits.
Our plan, simply put, has specific phases...
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